April 22, 2009 (Holland MI) – Ross Hoek Motorsports has been preparing for the 2009 off-road race season since last October, even though the off-season has been filled with the uncertainty of not knowing when and where everyone was going to race. Ultimately, Ross knew there would be racing in the Midwest, but didn?t know if his team would be heading to the West Coast.
The off-season wasn?t just the usual race truck maintenance, or building his race winning chassis? for his fellow competitors, but exploring new marketing avenues to find funding for the team?s upcoming season. The condition of our country?s economy combined with all the change in the sport, has seen teams, like Ross Hoek Motorsports, look to very creative ways to help fund their motorsports program.
?I knew new marketing partners would be hard to come by due to the economy and the recent changes to our sport,? notes Ross Hoek. ?Our new series, The Off-Road Championship series, which has combined the stability of Midwest off-road racing, strength of USAC sanctioning, and the non-stop publicity generated by the series leader, Motocross/Supercross legend Ricky Johnson, is a can?t miss combination. This series is positioned to continue to bring our form of motorsports to mainstream.?
With less than a month before the start of the inaugural season of the Traxxas TORC Series presented by AMSOIL, Ross and his team are still searching for title sponsors. Currently, Ross has been able to keep most, if not all, of his product sponsors on board for 2009. RHM has also added new key companies to keep his team at its peak. This is especially important to RHM, as the team builds upon the success of his PRO-2WD World Championship® title.
?We are constantly looking to improve the performance of our PRO-2WD truck, creating marketing partnerships through product use, helps us with our competitive edge. Product partners are extremely important to our team,? states Hoek. ?The need for title sponsors allows us to fund our personnel and travel expenses as well as other overhead.?
As of press time, here are six new RHM marketing partners for the 2009 season.
The RHM race truck will be tearing up the track on Kumho Road Venture tires. The #21 will be the latest Kumho factory supported off-road race team.
Johnson Controls will be supplying Optima Batteries for all the team?s battery needs. This isn?t limited just to the race trucks, but the transporter, as well as all the needs in the race and CNC machine shop.
In 2009 Ross will be securely strapped in to an Innovative Safety Products ISP-108 energy management seat. The seat is specifically designed to endure the repeated abuse seen in off-road competition. The design of the ISP-108 maximizes the safety and comfort of the driver which will reduce driver fatigue and improve driver control.
Baer Brake Systems had added Ross Hoek Motorsports to its team of factory backed team of racers.
?It was an easy decision for us? states Ben O?Connor, Sales Manager for Baer. ?Ross? popularity with the fans and a true understanding of the Sponsor/Racer relationship made this an easy decision. Ross brings many years of experience coupled with a proven track record.?
Ross will be using Baer?s newest caliper design, the 6PSC; a caliper designed specifically for short course competition, on both his Pro-2 and Pro-4 trucks this year.
?We took a hard look at what is currently used in Off-Road competition and set out to design a superior caliper,? explains O?Connor. ?We took a lot of what we learned from our 20+ years of experience in the Road Race market and incorporated all the best features of those caliper designs and included the necessities needed for Off-Road use. Such features as: internal cross-over tubes and a superior, wear resistant ?hard-coat? anodizing; used to extend the service life of the caliper by preventing high wear rates due to abrasion from mud packing and debris. ?We feel very confident we have the best caliper available for this sport?.
Inside the Baer 6PSC calipers, RHM will be using the brake pad compounds from Hawk Performance Brakes.
The suspension of the PRO-2WD truck has been upgraded with the use of Swift Springs. The Japanese manufactured springs are well known throughout the world in the sports car and tuner markets. RHM will be spearheading the company?s first major project into the world of off-road racing.
For more information about the latest marketing partners of Ross Hoek Motorsports please visit:
Traxxas ?The Off-Road Championship presented by AMSOIL 2009 Race Schedule.
May 15-16 Texas Motor Speedway, Fort Worth, TX
May 29-30 Perris Auto Speedway, Perris, CA
June 20-21 Crandon Raceway, Crandon, WI
July 11-12 Bark River, MI
July 25-26 Oshkosh, WI
Aug. 29-30 Perris, CA
Sept. 5-6 Crandon, WI
Sept. 26-27 San Diego, CA
Oct 31-11/1 Las Vegas, NV
November 2 Awards Banquet in Las Vegas and SEMA Kickoff Party
Here are the sponsors that are continuing their marketing relationship with RHM for 2009.
Herculiner Truck Bed Liners
Royal Purple Synthetic Oils
Hawk Brake Pads
Fox Racing Shox
Allied Racing Wheels
All Star Performance
Motor State Distributing
Innovative Safety Products
Gear Vendors Over/Under drive
Jeff’s Bronco Graveyard
C&R Racing Radiators
T&D Machine Products
Miller Electric Welders
G-Force Racing Gear
QA1 Precision Products
Peterson Fluid Systems
The start of the season is only a few weeks away and Ross Hoek Motorsports has several marketing opportunities still available for the opening weekend and upcoming season.
To contact Ross Hoek Motorsports for an interview or marketing opportunities please call, 616 738-0058 or email: [email protected]
About Ross Hoek Motorsports
After several years of development and competition, Ross Hoek applied his design and fabrication talents together to create the affordable RHM PRO-2 chassis. In 2007 his idea went from concept to reality. Recently RHM moved into a 36,000 sq. ft. facility, located in Holland, MI, putting his CNC tooling, materials storage, and fabrication all under one roof. The larger building gives RHM the ability to produce more PRO-2 chassis? quicker and at a very competitive price. Ross? goal has always been to use his CAD/CAM capabilities to produce the best pro-2 chassis for everyman, from entry level fabricator on a budget, to Championship level teams. For more information visit: www.rosshoek.com