I don't think it was his choice to leave monster. I don't think they saw a return on their investment. He wasn't really promoting it on social media. He is more into showing you how he carries a gun full time than showing you anything off road. I don'ts think he even cares to race off road much anymore. What was his deal with getting out of the truck this past weekend?I suppose the question is whether he wanted to jump or whether things weren't so cheery with Monster with his recent form. Of course, Monster isn't all about results, and they give athletes a loooooong leash before changing things, so maybe he just wants to go in a different promotional direction.
More sponsors is good. Off road is a tricky niche--just doesn't draw the eyeballs that NASCAR does but has similar costs--but there are niches that work. This sort of thing will find a willing audience.