terrible herbst is there a story?

Joser1726

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why do they call them terrible? is there a story behind the name?
they were just being sarcastic... but the truth is they own gas stations all over nevada and if you call it wonderful Herbst then they would not sell that much gas lol.
 

Rory

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Something like back in the 40's, Grampa Herbst started a gas station, had great service, offered more stuff than his competitors and so they started saying stuff like "That Terrible Herbst"......the name stuck. Thats what I heard anyways.
 

PAB

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Something like back in the 40's, Grampa Herbst started a gas station, had great service, offered more stuff than his competitors and so they started saying stuff like "That Terrible Herbst"......the name stuck. Thats what I heard anyways.
This is true but does get a little deeper but this is the basics
 

nickhead

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From what I heard, Grandpa Herbst invented the "Click stop" on the pump,.. when its full it clicks off. The other competitor stations still had to fill by hand, and watch for overfill... So herbst would start filling a car, walk away and start another car, while the competition still using old method one car at a time, so Herbst could fill a dozen cars to two or three of the other stations... thus labeled as "That terrible Herbst"..:D If i am wrong..:confused: my bad!.. :D
 

OffroadExit

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A google search goes a long way...


The Wonderful World of Terrible's
Carwash company spreads like wildfire through Nevada desert

By Sara Cooper

Many know him as "the best bad guy in the West." He is the gas-slinging Wayne of the Nevada desert, black hat flattened squarely on his head, charcoal moustache drooping below the chin, daunting eyes glaring ahead. He is the symbol of a company that doesn't mess around when it comes to running a business--and running it big time.

Terrible Herbst, a gas station, carwash and casino giant with 65 profit centers in Nevada, California and Arizona, was founded by Ed Herbst in Chicago in 1937. The business got its name because of the turmoil that would arise whenever Herbst moved into a new area. The local competition, afraid of losing business to this crowd-pleasing operation, would warn one another to watch out: "That no-good Terrible's coming to town."

Not only did Herbst feature low prices, but also free pony rides and bubble gum for the kids, orchids for the ladies and women on roller skates to pump gas and work under the hood. Ed entered the service station industry with an attitude of innovation, well reflected by his creation of the first self-serve gas station.


MORE AT - http://www.moderncarcare.com/articles/1b1Cover.html
 

Mike @ pit b

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There was a show o Discovery HD that followed the Herbsts in preparation to the 2003 Baja 1000 and Jerry Herbst explained it. Pretty much wait OffroadExit quoted.
 

ciscokid8

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dang i wonder if they get a royalty for every "clicker" type shut off made?!?!?!
 

xjchaser

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Great story, great people. This sport wouldn't be the same without them, sure glad to see them back in the desert! :cool::D
 

Forty1Racing

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thanks Offroadexit, that was very informative! Wish i would get a pony ride when i fill my truck up. :(
 

deano

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A google search goes a long way...


The Wonderful World of Terrible's
Carwash company spreads like wildfire through Nevada desert

By Sara Cooper

Many know him as "the best bad guy in the West." He is the gas-slinging Wayne of the Nevada desert, black hat flattened squarely on his head, charcoal moustache drooping below the chin, daunting eyes glaring ahead. He is the symbol of a company that doesn't mess around when it comes to running a business--and running it big time.

Terrible Herbst, a gas station, carwash and casino giant with 65 profit centers in Nevada, California and Arizona, was founded by Ed Herbst in Chicago in 1937. The business got its name because of the turmoil that would arise whenever Herbst moved into a new area. The local competition, afraid of losing business to this crowd-pleasing operation, would warn one another to watch out: "That no-good Terrible's coming to town."

Not only did Herbst feature low prices, but also free pony rides and bubble gum for the kids, orchids for the ladies and women on roller skates to pump gas and work under the hood. Ed entered the service station industry with an attitude of innovation, well reflected by his creation of the first self-serve gas station.


MORE AT - http://www.moderncarcare.com/articles/1b1Cover.html
this would be the most accurate story of them all ----- then they had to go and get all those "no-good terrible casino's" :eek: :cool: d-no
 

Mumzy

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Can you name the Mascot?


I'll give you a hint...his name starts with an E and it has six letters ending with an S
middle initial P., last name Herbst. I'll gamble that unless you were around in the 70's you won't get it....unless you ask one of the Herbsts'



The only reason I know it, is that a friend of mine named his old dog after him.
 

la2baja

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I feel like their old time gas staion competitors everytime I looked at the class 1 entry list. "Those terrible Herbts and their Land shark are entered, Damn! We are all racing for second place!

:)
 
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