Extreme E enlists Zenith as Official Timekeeper and Founding Partner of electric off-road racing series
31 March 2021, London: Extreme E is pleased to announce that Swiss luxury watchmaker Zenith will become Official Timekeeper and Founding Partner of the pioneering electric off-road racing championship.
The agreement was signed right on time ahead of the inaugural season of Extreme E, which starts this weekend in the AlUla region of Saudi Arabia on 3-4 April.
As Official Timekeeper and Founding Partner, Zenith will provide live timing at each event directly to the Command Centre, the innovative pit wall and strategy room where key team players will be located on-site.
Fans will also be able to follow their favourite team and driver and view live sector times via the official Extreme E website and on mobile devices.
Zenith’s philosophy of chronometric precision and boundless innovation is the perfect fit for Extreme E’s exciting knockout style racing format. Each driver pairing will compete against the clock in a number of qualifying heats, with the fastest two teams progressing to the Final.
Alejandro Agag, Founder and CEO of Extreme E said: “The margin of success in motorsport has always been measured against the stopwatch and that’s why I’m delighted that Zenith is joining as Official Timekeeper and Founding Partner. Zenith is a master of accuracy and a name recognised worldwide for timing and excellence. With only milliseconds the difference between victory and defeat, we can rely on Zenith’s chronometric precision throughout our first season of Extreme E.”
Julien Tornare, CEO of Zenith, said: “Building a green and sustainable future is something very much at the core of what Zenith is doing today. We are absolutely thrilled to join Extreme E as its Official Timekeeper and Founding Partner. It’s exciting to be at the start of what will undoubtedly become the future of off-road extreme racing, while also bringing environmental issues to the forefront. When developing our next collection that we will unveil in the coming days, this is exactly the kind of environment we envisioned for it: Innovative, off the beaten path and pushing the limits of performance to the extreme, where every millisecond counts and every racer can make their mark.”
At each venue Extreme E will visit on the calendar, the location has been adversely affected by the climate crisis. Through the power of sport and using Extreme E’s global platform, the series will help to shine a light on environmental issues and make a positive impact through its Legacy Programmes.
Extreme E makes its debut in three days’ time with the Desert X Prix in AlUla, Saudi Arabia. Each driver will race behind the wheel of the ODYSSEY 21, an electric SUV designed to tackle five formidable environments – arctic glacier, desert, rainforest and coastal.
To learn more about Extreme E, visit – www.Extreme-E.com
About Extreme E:
Extreme E is a radical new racing series, which will see electric SUVs competing in extreme environments around the world which have already been damaged or affected by climate and environmental issues. The five-race global voyage highlights the impact of climate change and human interference in some of the world’s most remote locations and promotes the adoption of electric vehicles in the quest for a lower carbon future for the planet.
To minimise local impact, Extreme E races will not be open to spectators, with fans instead invited to follow the action through live TV broadcast, and on social media.
The St. Helena, a former passenger cargo ship, has undergone a multi-million Euro refit to minimise emissions and transform her into Extreme E’s operations hub. The ship will be used to transport the championship’s freight and infrastructure, including vehicles, to the nearest port, minimising Extreme E’s footprint, as well as being used to facilitate scientific research through its on-board laboratory.
Extreme E is also pioneering hydrogen fuel cell technology which will enable its race fleet to be charged using zero emission energy. This innovative solution from AFC Energy uses water and sun to generate hydrogen power. Not only will this process emit no greenhouse emissions, its only by-product will be water, which will be utilised elsewhere on-site.
Season 1 Calendar:
Desert X Prix: AlUla, Saudi Arabia
3-4 April 2021
Ocean X Prix: Lac Rose, Senegal
29-30 May 2021
Arctic X Prix: Kangerlussuaq, Greenland
28-29 August 2021
Amazon X Prix: Para, Brazil
23-24 October 2021
Glacier X Prix: Tierra del Fuego, Argentina
11-12 December 2021