Extreme E reveals inaugural trophy

Extreme E reveals inaugural trophy

5 March 2021, London: Extreme E, the innovative off-road electric racing series, has today revealed its inaugural trophy as designed by Mariano Pineyrua, who entered the championship’s trophy design challenge.

Launched in October 2020, the trophy design challenge, invited fans to submit ideas for the championship’s Season 1 trophy. There were more than 100 entries from 31 countries from both children and adults.

Ali Russell, Chief Marketing Officer at Extreme E, said: “I was blown away by the number of people that took the time to design a trophy for Extreme E, particularly as we are yet to go racing. The entrants really understood our brand, which is testament to the hard work of all the team, and there were some truly striking designs that really encapsulated all the elements of the series, from gender equality to environment.”

From the total number of entries, ten were put forward to the judging panel made up of Catie Munnings, Driver for Andretti United, Jayne Connell, Partner at Interstate and Creative Lead of Extreme E, Drew Feustel, astronaut and geophysicist and Dr Lucy Woodall, Marine Biologist and Extreme E Ocean Scientist. They judged the designs based on circular economy, creativity, technicality and the all-important Extreme E factor; is the design impactful and does it evoke emotion?

After much deliberation and discussion, they chose Mariano’s design who is from Uruguay. The concept is simple and bold, and the trophy itself uses the shape of the Extreme E logo to work as a sculpture. Each of the five X Prix trophies will use a different material inspired by the environmental issue the championship is highlighting in that location; stone for the desert and water scarcity, recycled plastic for the ocean, recycled mirror for the arctic, burnt wood for the Amazon rainforest and recycled glass for the thinning ice sheets in glaciers. The final result is a bold trophy aligned with Extreme E’s purpose of raising awareness of the climate crisis using recycled materials.

Mariano Pineyrua, Extreme E trophy design challenge winner said: “It feels awesome to win the Extreme E trophy design challenge, particularly as a designer focused on circular economy and design. I really wanted to showcase the values and purpose of Extreme E with an attractive and innovative trophy. I think this category of racing will be a game-changer in motorsport worldwide and I can’t wait to see the winners lift the trophies. Thank you to Extreme E and the judging panel for choosing my design.”

Jayne Connell, Partner at Interstate and Creative Lead of Extreme E said: “This has been
an exciting project to be part of with a very special result. Bringing together art, creativity, entertainment and science with purpose is no easy task. The entries were so imaginative and tough to judge. Credit to all the participants and huge congratulations to Mariano.”

In collaboration with Dutch tech company, 3devo, the trophy will be created using consumer plastic waste. 3devo has provided Extreme E with a full material recycling and processing solution, which enables the transformation of plastic waste into filament for 3D printing applications, including the series’ winners trophies. 3devo has provided three machines – a filament maker, plastic shredder and polymer dryer –  the key apparatuses’ required to turn waste plastic into trophies. Not only that, 3devo has also trained the Extreme E team on usage so trophies can be created on the ground.

The first trophy will be awarded to the X Prix winner on Sunday 4 April in Saudi Arabia.

To learn more about Extreme E, visit – www.Extreme-E.com

 

About Extreme E:

Please visit the Extreme E media centre to access images, videos and press releases: https://www.extreme-e.com/en/mediacentre

Extreme E is a radical new racing series, which will see electric SUVs competing in extreme environments around the world which have already been damaged or affected by climate and environmental issues. The five-race global voyage highlights the impact of climate change and human interference in some of the world’s most remote locations and promotes the adoption of electric vehicles in the quest for a lower carbon future for the planet.

To minimise local impact, Extreme E races will not be open to spectators, with fans instead invited to follow the action through live TV broadcast, and on social media.

The St. Helena, a former passenger cargo ship, has undergone a multi-million Euro refit to minimise emissions and transform her into Extreme E’s operations hub. The ship will be used to transport the championship’s freight and infrastructure, including vehicles, to the nearest port, minimising Extreme E’s footprint, as well as being used to facilitate scientific research through its on-board laboratory.

Extreme E is also pioneering hydrogen fuel cell technology which will enable its race fleet to be charged using zero emission energy. This innovative solution from AFC Energy uses water and sun to generate hydrogen power. Not only will this process emit no greenhouse emissions, its only by-product will be water, which will be utilised elsewhere on-site.

Season 1 Calendar:

Desert X Prix: AlUla, Saudi Arabia
3-4 April 2021
Ocean X Prix: Lac Rose, Senegal
29-30 May 2021
Arctic X Prix: Kangerlussuaq, Greenland
28-29 August 2021
Amazon X Prix: Para, Brazil
23-24 October 2021
Glacier X Prix: Tierra del Fuego, Argentina
11-12 December 2021

About Continental Tyres: Founding Partner and Official Tyre Partner

Continental develops pioneering technologies and services for sustainable and connected mobility of people and their goods. Founded in 1871, the technology company offers safe, efficient, intelligent, and affordable solutions for vehicles, machines, traffic and transportation. In 2019, Continental generated sales of €44.5 billion and currently employs more than 230,000 people in 59 countries and markets.

The Tyres business area has 24 production and development locations worldwide. Continental is one of the leading tyre manufacturers with more than 56,000 employees and posted sales of €11.7 billion in 2019 in this business area. Continental ranks among the technology leaders in tyre production and offers a broad product range for passenger cars, commercial and special-purpose vehicles as well as two-wheelers. Through continuous investment in research and development, Continental makes a major contribution to safe, cost-effective and ecologically efficient mobility. The portfolio of the Tyres business area includes services for the tyre trade and fleet applications, as well as digital management systems for tyres.

About CBMM: Founding Supplier

CBMM is the world leading supplier of niobium products and technology. Headquartered in Brazil, with offices and subsidiaries in China, Netherlands, Singapore, Switzerland and the United States.

CBMM offers technical innovation to customers around the globe through a team of over 2,000 highly trained, dedicated professionals providing cutting-edge niobium products and technology to over 400 clients in around 40 countries.

About LuisaViaRoma:

Defined by the Financial Times as “A haven for directional fashion,” LUISAVIAROMA.COM is the top online luxury fashion destination with 5,000,000 visitors per month and worldwide shipping. With each new season, the website presents the collections of more than 600 established designers and young emerging talents.

About Neat Burger: Official Plant-based Partner

Neat Burger is the first of its kind – the planet-friendly, plant-based, full-flavoured game-changer the world has been waiting for. The world’s first plant-based sustainable burger chain, Neat Burger offers a menu that appeals to not only those who follow plant-based diets, but anyone, meat-eaters included, who wants to eat delicious meat-free dishes that are more sustainable, healthier and ethical. The brand is backed by seven-time FIA Formula One World Champion Lewis Hamilton, in collaboration with hospitality organisation The Cream Group and investors, as well as UNICEF Ambassador and early backer of Beyond Meat Tommaso Chiabra. Neat Burger opened its first site in September 2019, just off Regent Street in London, and its second and third dine-in outlets at Camden Market and Soho in 2020. Plans for global expansion across Europe, the US and Middle East are already in place for 2021 and beyond.