GRAHAM Watch Awards for SCORE Baja 1000 Overalls 10.26.12

October 26, 2012
SCORE Official timekeepers
Iconic GRAHAM-Watchmakers awarding overall winners limited
edition 45th Tecate SCORE Baja 1000 desert race Chronofighter
1,121.55-mile legendary Granddaddy of all desert races  will run down Mexico’s Baja California peninsula, Nov. 14-17
Iconic GRAHAM-Watchmakers produced 100 limited edition Chronofighter Oversize SCORE Baja 1000 timepieces
     LOS ANGELES—Iconic GRAHAM-Watchmakers, manufacturers of quintessentially English watches made in Switzerland with strong bold lines and sophisticated movements, has become the Official Timekeeper of SCORE International including designing and producing a limited-edition, high-end Chronofighter Oversize SCORE Baja 1000 collector’s timepiece that will be one of two unique and special awards to be presented to the overall winners of next month’s 45th annual Tecate SCORE Baja 1000 desert race.
This year’s legendary desert classic, the final event of the five-race 2012 SCORE Desert Series, will be held Nov. 14-17 on a the brutally-rugged 1,121.55-mile Sal Fish signature desert race course.  With the rugged course traveling on both sides of the peninsula, the world’s most famous desert race will start in Ensenada, Baja California and finish all the way down the peninsula in La Paz in Baja California Sur.
     An independent watch company with corporate headquarters in La Chaux-de-Fonds, Switzerland, GRAHAM has manufactured 100 individually numbered and registered SCORE Baja 1000 watches to honor the 45th anniversary of the legendary race in their production facilities in the watchmaking capital of the world.
To celebrate the 45th anniversary GRAHAM has developed a collectible watch: Chronofighter Oversize SCORE Baja 1000. The technical race course is the driving force for the competitors to go beyond the limits of man and machine and it has been a great source of inspiration for GRAHAM engineers.
The Chronofighter Oversize SCORE Baja 1000 timepiece has been re-engineered to fit the extreme race conditions. The start and stop lever on the left of the case, originally designed and used by air crews in the 1940s, is the renown GRAHAM signature. It is made of plain carbon and is produced in a very specific machining process. The lever is a single piece of carbon which provides the watch with more stiffness and enhanced usability. The black ceramic bezel gives the watch its strength and shining personality.
To brave the elements, each watch is also fitted with a calculated telemeter scale. It enables distance measuring thanks to the speed of sound; by starting the chronograph when a visible event occurs and stop it when the sound reaches the observer. As the temperature influences the speed of sound, GRAHAM engineers have based their calculations on 77 degrees Fahrenheit, the average temperature on Earth. The distance in miles can be measured on the dial with a scale rim.
GRAHAM has designed high-tech material and processes have been used to create a collectible timepiece that can withstand the dangerous and rugged environments of the SCORE Baja 1000.
For more information, visit the company website at
Founder of the special watchmaking company, Eric Loth, commented, “GRAHAM is delighted to be the official timekeeper of the SCORE Baja 1000 and the SCORE Desert Series. The race is all about challenge, adventure and glory, and GRAHAM is the perfect match for the spirit of the race, as well as the enthusiasm of the racers, and we have created a winner’s watch that represents all of these aspects.”
Sal Fish, CEO and President of Los Angeles-based SCORE International, remarked, “The SCORE Baja 1000 continues to draw interest from all over the world and we are more than happy to welcome GRAHAM as the official timekeeper of this great race and of the SCORE Desert Series. With stunning products they will undoubtedly add another dynamic dimension to the already vivid SCORE Baja 1000 legacy.”
     One of the unique, individually numbered collectable timepieces will be awarded to each of the three overall race division winners—the overall 4-wheel vehicle, motorcycle and ATV champions at this year’s granddaddy of all desert races. The three overall category champions will be awarded a category customized/personalized Chronofighter Oversize SCORE Baja 1000 limited-edition timepiece.
In addition to the once-in-a-lifetime GRAHAM Chronofighter Oversize SCORE Baja 1000 timepieces, the overall champions in the race will also receive, like they have for over 20 years from SCORE, the specially-designed bronze statue of Cuauhtémoc, the last of 11 Aztec emperors from early Mexican history, one of the most revered figures in the history of the country.
     With over 300 expected entries for cars, trucks, motorcycles and ATVs competing in 35 Pro and 7 Sportsman classes in the internationally televised race, entries have already come from 32 U.S. states and 19 countries.  In addition to the 32 U.S. States, racers have entered from Argentina, Australia, Austria, Bolivia, Canada, Denmark, Egypt, Finland, France, Germany, Great Britain, Guatemala, Hungary, Ireland, Japan, Mexico, New Zealand, Norway and the US Territory of Guam. With 20 days before the green flag drops on Thursday, Nov. 15, late entries will be accepted up to race morning.
     This year will be the 38th time in the first 44 years of the storied race that it has started in Ensenada and it will be the 19th time in has finished in La Paz.
It’s the oldest and most well known of all desert races, and it remains as the single most appealing accomplishment to a racer. Since 1967, the legendary race has been run over the mysterious and majestic Baja California peninsula.
     The motorcycle and ATV classes will start their journey at 6:30 a.m. (Thursday, Nov. 15) with the car and truck classes starting at approximately 11:30 a.m., or four hours after the last ATV leaves the line. The fastest finishers are expected to complete the course in approximately 20 hours.
Completing its 39th year as the world’s foremost desert racing sanctioning body, the event is the finale of the five-race 2012 SCORE Desert Series.  The race will start on Boulevard Costero adjacent to the picturesque Bahia de Todos Santos in front of the iconic Riviera del Pacifico Cultural Center in the heart of Ensenada. It will finish on the outskirts of La Paz on Highway 1 near the Grand Plaza Hotel, race headquarters for the southern half of the event.
      Pre-race festivities on Wednesday, Nov. 14, for the Tecate SCORE Baja 1000, including the vastly popular tech and contingency of all vehicles and the SCORE Manufacturer’s Midway will be held from 9 a.m. to 5 p.m. on Boulevard Costero in front of the Riviera del Pacifico Cultural Center.  The pre-race mandatory driver/rider briefing will be held Wednesday, Nov. 14 at 7 p.m. in the Cathedral Room at the Riviera del Pacifico Cultural Center.
Racer registration will be held at the San Nicolas Resort Hotel from Sunday, Nov. 11 through Wednesday, Nov. 14. Media registration will be held at the San Nicolas Resort Hotel from Noon to 6 p.m. on Tuesday, Nov. 13 and from 9 a.m. until 5 p.m. on Wednesday, Nov. 14.
The post-race awards fiesta will be held on the Malecon in downtown La Paz, starting at 5 p.m. on Saturday, Nov. 17.  The entire race will be conducted on Pacific Standard Time.
     Leading the car and truck classes into the Baja desert will be the featured SCORE Trophy Trucks, the high-tech, 850-horsepower, unlimited production trucks that have been the showcase of SCORE since Sal Fish created the spectacular class in 1994. To date for this year’s race there are 38 official entries in SCORE’s marquee racing division, including class winners in the Tecate SCORE Baja 1000 from eight of the last nine years.
     While entries will be accepted up to race morning, late entries will be assigned the next available number and starting position within each class.
The car and truck classes with the most entries to date are SCORE Trophy Truck (38), Class 1 (23), and Class 10 (11).
Among the motorcycle and ATV classes, Class 22 for open motorcycles has the most entries to date with 12.
Leading the entries in the six Sportsman classes in the race is Sportsman Motorcycle over 250cc which had 35 entries so far.
     Pre-running on the majority of the race course from Ojos Negros to La Paz begins today (Friday, Oct. 26) and pre-running from the start line in Ensenada to Ojos Negros will be allowed only on Tuesday and Wednesday of race week, Nov. 13 and 14. Preliminary pre-running, without GPS files, from San Felipe to La Paz, opened on Oct. 6.
     This year’s historic 45th anniversary race will run down the length of Mexico’s majestic Baja California peninsula. It will start in Ensenada, Baja California and finish in La Paz, Baja California Sur.
The challenging race course for this year is somewhat similar to 2010, but longer than the last time the race finished in La Paz, although the terrain has obviously changed significantly because of weather conditions and natural use.
With eight mandatory checkpoints spread down the peninsula plus the finish line, the course starts on the Pacific Ocean-side of Baja California in Ensenada and heads southeast to San Felipe on the Sea of Cortez before heading south through Coco’s Corner, Bahia de Los Angeles, San Ignacio, back to the Pacific at San Juanico, then back to the Sea of Cortez just above Loreto, back to the Pacific near Ciudad Insurgentes heading down along the Pacific through Santa Rita before turning back east and down into La Paz for the finish.
All entries are provided with GPS programs defining the course and all are required to utilize special data recording devices that plot the actual route and speeds each vehicle takes during the mammoth race.
     In 2012, BFGoodrich Tires is celebrating the 37th year as a major player in SCORE Baja racing. In addition to being the official tire of SCORE International for nearly four decades, BFG has been the has produced the tire of choice for 25 of the overall 4-wheel vehicle winners in the Tecate SCORE Baja 1000, including 25 of the last 26 years and a record-run of 20 straight from 1986 through 2005.
BFG also provides unmatched pit supports for races using their tires with eight full pit areas along the race course to La Paz and complete radio relay the entire 1,121.55 miles.
     This race also features the prestigious Sal Fish SCORE IronRider awards presented to each motorcycle and ATV rider who completes the entire course within the time limit while riding solo. To date, a total of 29 racers, all on motorcycles, have declared the intent to ride the entire race solo in their quests for the Sal Fish SCORE IronRider Award.
    In addition to season class point championships, the racers are also competing for part of the nearly $400,000 in cash purse and contingency postings each race. Drivers in the Pro car and truck classes are also attempting to earn prestigious SCORE Toyota Milestone Awards given to all car and truck class drivers who complete every required mile of the five-race season.  Being presented by Toyota Motorsports for the 27th consecutive year, a total of 24 drivers are still in the hunt for the awards for the 2012 SCORE Desert Series after four rounds in the five-race series.
Racers are also competing for the annual SCORE Off-Roadsman of the Year awards, including the MasterCraft Safety SCORE Rookie of the Year award. All categories, except Engine Builder and Original Buggy Chassis Manufacturer, will be determined by public on-line voting while Engine and Buggy awards are determined by season points.
     Tecate Beer is the title sponsor of the three SCORE Baja races.
MasterCraft Safety is co-title sponsor of the MasterCraft Safety Tecate SCORE San Felipe 250.
Official Sponsors of the 45th SCORE Baja 1000 and the SCORE Desert Series are:
-Tecate Beer, Official Beer
-BFGoodrich Tires, Official Tire
-Graham Watchmakers, Official Timekeeper
-Red Bull, Official Energy Drink
-Volkswagen of America, Official Vehicle
-Sunoco Race Fuels, Official Race Fuel
-Coca-Cola, Official Soft Drink
-Slime, Official Tire Sealant
-Symons Ambulance Company, Official Ambulance
-Bullet Liner, Official Spray-On Bedliner Satellite Phone Rental Company
-Volaris Airlines, Official Airline
-Fox Car Rental, Official Rent-A-Car
-Lightforce Performance Lighting, Official Driving Light
-Maxtrax, Official Vehicle Recovery Device
-Azunia Tequila, Official Tequila
-Bilstein, Official Shock Absorber
-Instant Mexico Auto Insurance, Official Mexican Auto Insurance
Additional SCORE Sponsors are – Baja California Sur Tourism, Proturismo Ensenada, Baja California Secretary of Tourism, COTUCO Mexicali/San Felipe, Blue C Advertising, SignPros, PCI Race Radios, McKenzie’s Performance Products and Advanced Color Graphics.
For more information regarding SCORE International and the Tecate SCORE Baja 1000, with links to the newly enhanced SCORE social media platforms, visit or call SCORE at 818.225.8402.