Come check out the Las Vegas Weekly VIP Contingency Lounge at The Mint 400!
The Mint 400 announced a media partnership with Las Vegas Weekly for the 2017 Mint 400. Las Vegas Weekly staff will be on hand at the Las Vegas Weekly VIP Contingency Lounge at the massive Odyssey Battery Mint 400 Tech & Contingency right in the heart of downtown Las Vegas on Fremont St. East. Tech & Contingency takes place on Friday, March 3rd from 8am to 6pm. The Las Vegas Weekly VIP Contingency Lounge will feature the culinary delights of Michelin Star Chef Drew Deckman, as well as a full bar so VIP’s can relax in the shade and watch the massive parade of vehicles and race fans stream by.
This year marks the sixth consecutive year The Mint 400 will host the ultimate display of off-road vehicles and accessories right in the heart of downtown Las Vegas on Fremont St. East. Tens of thousands of enthusiasts flood Fremont Street on Friday to witness the unparalleled spectacle of over 350 off-road race vehicles parading among hundreds of off-road aftermarket brands and manufacturers. This historic gathering dates back to the 1970’s, when The Mint 400 off-road race was actually started on Fremont St. in front of The Mint Hotel.
Number one in local news and entertainment, Las Vegas Weekly is the top destination for locals interested in arts, entertainment, nightlife, music, dining and more. Las Vegas Weekly is the local’s guide on what to do in Las Vegas. Las Vegas Weekly boasts a huge readership of 226,340 local readers and prints 65,000 copies that are distributed in more than 1,700 outlets city-wide.
“The Mint 400 is the perfect event for Las Vegas Weekly to connect directly with locals and visitors alike. The Mint 400 and off-road racing are part of the rich and diverse history of Las Vegas. It’s not only an exciting event but a great value proposition as all events are free and open to the public with only minimum parking fees. It’s a great way for motorsports fans to enjoy themselves without breaking the bank,” stated Greenspun Media Director of Events, Kristin Wilson.
“Las Vegas Weekly not only has a huge readership in Las Vegas, but it is the go to publication for locals and visitors alike. They also have a massive social media reach that will help expose The Mint 400 to a mainstream audience locally. Las Vegas Weekly and Greenspun Media are the perfect partner to help us mainstream The Mint 400 and off-road racing,” stated Mint 400 CEO, Matt Martelli.
Come visit the Las Vegas Weekly VIP Lounge at the Llama lot on 9th & Fremont across from Atomic Liquor at the Odyssey Battery Mint 400 Contingency Friday, March 3rd 2017 at Tech & Contingency and pick up the latest issue to see everything Las Vegas has to offer for arts, entertainment, nightlife, music, dining and more.
Greenspun Media Group: 60+ years of journalism expertise.
A publishing pioneer, Greenspun Media Group has more than 60 years of journalism expertise, making it the most influential, full-service multi-media organization in Southern Nevada. Our clients have access to an extensive amount of unique branding and marketing opportunities through multiple platforms to create and execute their business’ objectives. We provide award-winning graphic design, print & digital media with complete market coverage, innovative event concepts, execution and more. We pride ourselves on having the single largest and most engaged audience of any media company in Las Vegas.
About The Mint 400
Known as “The Great American Off-Road Race™,” The Mint 400 is the oldest, most prestigious, and most challenging off-road race on the planet. This annual four-hundred mile marathon between the top off-road racers in the world includes over three hundred and fifty race teams in twenty-four different classes of off-road vehicles. Established in 1967, The Mint 400 is steeped in American lore. Thousands of racers and celebrities from around the world have attempted to tame the brutal Nevada desert, but less than half of them have ever finished the Mint. An entire week of events lead up to the famed off-road contest in and around Las Vegas, including a vehicle parade down the Las Vegas Strip, a drivers meet and greet, a pit crew challenge contest, the Miss Mint 400 beauty pageant, massive parties, a qualifying race, and a huge ten-block “contingency” gathering on Fremont Street East. Over forty-thousand spectators gather to watch the worlds best off-road race teams do battle at The Mint 400!
About Mad Media
Mad Media (www.madmedia.com) is a San Diego based marketing and creative agency, with in-house film and television production. We craft authentic, culturally engaging brand messages, and deliver them across print, web, photography, and film platforms. Mad Media has been leading the online content revolution since 1995 producing major commercial, television, online content and viral film projects such as The Gymkhana Series and XP1K Series.