The countdown is on to the 2021 Tatts Finke Desert Race with this year’s event returning with the biggest prize money on offer thanks to new and existing partners.

In just over a week’s time, over 750 competitors will touch down in Alice Springs to compete in the Territory’s biggest annual sporting event, which today is excited to announce and welcome loyal new partners.

Celebrating their twenty second year supporting the event, The Lotts by Tatts is once again the naming rights partner with new partners Method Wheels, Red Bull and Sportsnet Holidays all on board for 2021 and beyond.

The event welcomes Method Wheels as Prologue Day Naming sponsor for 2021, 2022 and 2023 – the Tatts Finke Desert Race’s first ever official wheel partner. As part of the partnership, Method Race Wheels Prologue will be live streamed including interviews with Drivers and Riders and they will offer $7,500 in prize money for Prologue winners plus a set of Method Wheels for their vehicles.

Brian Godfrey, Chief Marketing Officer at Custom Wheel House (Method Race Wheels) is delighted to come on board, the first naming partner of Prologue Day in over a decade.

“The soul of Method Race Wheels is in off-road desert racing. It is our intentions to support off-road desert racers everywhere they race. We are proud to be working with the Finke organizers and its racers, along with our exclusive Australian Distributor, Race Wheels Australia, for this year’s and future Finke Desert Races,” Godfrey said.

Sportsnet Holidays will partner with Finke Desert Race for the next three events, creating and offering competitors, their support crew and spectators packages to enjoy the unique event, with all sold out for 2021.

Red Bull will continue their ongoing support of the Tatts Finke Desert Race at the Finke Street Party & Night Markets on Thursday night in Todd Mall.

In a new addition to event week, long-time sponsor Lasseters will host the official State of Origin screening on the eve of the event, welcoming all to a special function to celebrate one of Australia’s biggest sporting rivalries when the NSW Blues take on the QLD Maroons.

The Finke Desert Race Committee President Antony Yoffa is delighted to welcome sponsors and partners back to this year’s event, following the cancellation of 2020.

“Without these valued partners, our event wouldn’t be possible. The Committee thanks Tatts for once again being our loyal naming rights partner and we welcome Method Wheels, Sportsnet and Red Bull on board as partners of this iconic event,” Yoffa said.

Event Schedule:

  • Wednesday June 9th, 6pm – State of Origin Screening
  • Thursday June 10th, 5pm – Finke Street Part & Night Markets
  • Friday June 11th, 4pm – Scrutineering
  • Saturday June 12th, 7:30am Method Race Wheels Prologue
  • Sunday June 13th, 7am – Race Day 1
  • Monday June 14th, 7:30am – Race Day 2

Method Wheels Prize Money

  • Outright Prologue Winner – $5000
  • Outright UTV Prologue Winner – $2500
  • Outright Bike Prologue Winner – Set of Methods for their vehicle
  • Outright Quad Prologue Winner – Set of Methods for their vehicle
  • Each of the four winners will also receive a Method Race Wheels Trophy

Held on Queens Birthday Long Weekend (June 11 – June 14, 2021) the 2021 Tatts Finke Desert Race is an off road, multi terrain two-day race for bikes, cars, buggies and quads through desert country from Alice Springs to the small Aputula (Finke) community.

Finke Desert Race event organizers are working with Northern Territory health officials and monitoring the current situation in Victoria. We acknowledge the incredible importance of ensuring the health and safety of the public. At this stage, the event is proceeding as planned.

For information and details on travel to NT please visit For more information and details on the event please